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Saving costs destroying your business?
Times are tough and running a business no joke! Saving cost as much as possible is at the order of the day! And of course, it makes perfect sense! But the question is at what point is ‘Saving destroying your business‘ Business growth, for every business owner, should be the focus every day. When something grows it is
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LEAD GENERATOR the Flashlight on Marketing Frustration
Marketing done well, almost do not need sales! There is still a lot of confusion around selling benefits and features as oppose to considering the customer experience and journey; especially for the small business owner. This is causing a huge amount of time, effort and money spent on marketing which could easily be used to
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Do this and your Business will Fail
TOUGH LOVE THAT WILL PISS YOU OFF! With a guarantee that you will never achieve success! It is no secret that I am a marketer, a digital marketer and loving every minute of it. Why? Mostly I think because it is so challenging creative – if that makes sense. Also, to me, the satisfaction of
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The challenges of the small business owner
Support Small Business is more than just a business name. It is a command! Small businesses form the backbone of any society. Yet, statistics reveal that most small businesses experience challenges to the extent of failure. Support Small Business is a business dedicated to helping small business owners grow their businesses by providing business and online
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The Number One Regret of a Dying Business
Bronnie Ware, an Australian nurse, spent several years working caring for patients in the last 12 weeks of their lives. She recorded their dying epiphanies in a blog called Inspiration and Chai. The blog gathered so much attention that she wrote a book called The Top Five Regrets of the Dying. The top five regrets she observed
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Did the Internet change the way we sell?
As a customer service specialist I have been saying for years that “Service starts within Sales and Sales starts within Services” This is however applicable to the sales techniques we have been taught for years, even more so than focusing on improving customer service. The Internet changed all that! The customer of today makes all
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Your own Business – Was the Grass Greener on the other side?
Many eager individuals start a business with an idea to create something lasting or more beneficial than what corporate employment can offer. More often than not, they will look at Network Marketing as a ‘business-in-a-box’ scenario hoping that by duplicating others efforts, it will bring quick and easy business successes – mostly driven by huge
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Marketers Stop Selling, Focus on Being Bought!
The sales arena has changed! The sales techniques, tactics and tricks of yesteryear changed face and shape so subtly but quickly, that many have been left behind. What is marketing and what is sales debates are still being discussed and labored while the customers merely continues to buy at their leisure. Customers now buy; they
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A Lead Generation Management Tool Review
Internet Marketing can be totally overwhelming. There are so many components like content, email, social media and other marketing disciplines to consider that daily activity management can become a mammoth task. Even more so, I have found, that actual lead and sales management more often than not, is an afterthought that is almost impossible to
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Why Marketers should focus on Inbound?
“In a crowded marketplace, fitting in is a failure. In a busy marketplace, not standing out is the same as being invisible.” – Seth Godin “Sales start within Service, but Service starts within Sales.” – Tilly Davies The noise in the market today is that buying habits have changed. Everybody now knows, and advocates, potential